“Nearly 90% of shoppers will pay more for a product from trusted brands, strong brands can raise prices with less risk of customer churn.” – Commerce Trends 2023 – Shopify Plus
“In the ‘80s, the legendary brand strategist David Aaker defined brand equity in terms of brand loyalty, awareness, associations and perceived quality. Now brands will need to operate at the intersection of culture, purpose and society. Brands have to act in the moment and be a force for change.” – Richard Edelman, CEO Edelman
Loquat was founded with a passion to connect local financial institutions with small businesses who need a fast, secure and convenient digital banking experience.
