Product leaders: mastering the dance of short-term gains and long-term opportunities

Product leaders in 2024 are navigating the intersection of technology, economy, customers, and competition. As pandemic-related restrictions ease, familiar challenges and new opportunities arise.

GenAI is a dominant force shaping tech providers, impacting growth strategies and everyday tools. However, technology leaders must also address friction in growth plans, fusion in #marketing and sales, and new relationships with TSPs.

Balancing short-term opportunities and long-term advantages, product leaders must consider strategies based on economic recovery or recession.