Reinventing customer experience with AI: From efficiency to loyalty
Today’s AI imperative goes far beyond cost-cutting – it is about transforming how customers experience your brand. According to Bain, companies that embed AI into both their front-stage customer interactions and the backstage operations that power them unlock a powerful “triple play”: increased customer loyalty, more engaged employees, and stronger revenue growth.
The message is clear: the journey is not just about saving dollars – it’s about rethinking how to deliver value to your customers, employees, and business as a whole.
Source: https://www.bain.com/insights/ai-wont-just-cut-costs-it-will-reinvent-the-customer-experience/
