What is digital transformation?
Digital transformation is the fundamental rewiring of how an organization operates. The goal is to build a competitive advantage by deploying tech at scale to improve customer experience and lower costs. The term “digital transformation” has become a catchall phrase with different interpretations. Clarity and alignment around a specific program are crucial for organizations to compete and survive.
Source: https://www.mckinsey.com/featured-insights/mckinsey-explainers/what-is-digital-transformation
